29
Jul

Influencers 101

In the world of public relations the term ‘influencer’ has become an essential part of our vocabulary. Whether you are building an overall strategy, developing a social media push or finding a new angle for media relations, influencers should always be a consideration. But what does the term mean exactly? And more importantly, how can an influencer be utilized for your clients and brands?


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13
Jul

Toronto Taste a success!

In June of this year, Zenergy had the great fortune to support Second Harvest and their leading annual fundraising event, Toronto Taste, by providing media relations services to drive awareness, ticket sales and donations.


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28
Jun

Creating Accessible Design

As we continue to strive for inclusivity across all mediums, from urban planning to marketing communications, our accessible environments are constantly improving and products are becoming more widely available to everyone than ever. One area that is still lacking however is visual design.


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06
Jun

Engaging Today’s Young Adults For Your Charity’s Future Growth

Charities and non-profits often consider adults with a stable income as their primary fundraising demographic but should not forget the generations that follow. While young adults, particularly college and university students, may have restrictive budgets, they are a crucial force in generating awareness for a cause and in its future.


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01
Jun

Your Guide to Social Media Etiquette

Keeping on top of your personal Facebook account seems easy enough, right? Monitoring and maintaining a company’s social presence, however, is an altogether different game. Follow these tips from Zenergy’s team of social media experts to achieve measurable results on social!


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