Agency will support innovative manufacturer on media relations and creative projects
Toronto, ONTARIO – May 22, 2019 – Zenergy Communications, an integrated marketing and communications agency, is pleased to announce that it has been named the agency of record (AOR) for Times FlooringTM, a Canadian manufacturer of high-end engineered wood products. The agency will work with Times Flooring to redesign the company’s website and marketing tools while also providing ongoing media relations support. This appointment comes as Times Flooring prepares to launch its new flooring collection, Aqua AlliraTM, which will be the only true waterproof wood flooring product in the North American market.
The introduction of Aqua Allira, the first waterproof engineered wood flooring for both residential and commercial applications, provides customers with an innovative flooring product seamlessly designed for use in bathrooms, kitchens, basements and more. The Aqua Allira Collection, and the proprietary process used to develop it, was created in conjunction with Uniboard® Canada Inc., another client of Zenergy Communications.
“Having already delivered two key products to the market, Times Flooring is anxious to now work with Zenergy Communications to introduce our Aqua Allira Collection, as well as future offerings,” says Linda Gelly, owner and President of Times Flooring. “Not only does the agency have a strong overall reputation, but it also has a long history of success working with manufacturers like Uniboard and others.”
Zenergy Communications and its staff will use their expertise in media relations to help deliver the Aqua Allira Collection to the market and highlight its one-of-a-kind offerings. Additionally, the boutique agency’s creative savvy will be utilized in the modernization of Times Flooring’s website and marketing products, allowing the brand’s digital presence to align with its innovative role within the flooring marketplace.
“Working with Times Flooring represents an amazing opportunity to collaborate with a relatively new-to-market brand that is clearly going places,” says Linda Farha, President and Founder of Zenergy Communications. “Zenergy is excited to get to work and help the company introduce the Aqua Allira Collection and other products to its target audiences in a memorable and personal way.
About Zenergy Communications
Zenergy Communications is a full service, multilingual marketing and communications firm that ensures success through implementing effective and integrated initiatives. Zenergy has offices in Montreal, Toronto and New York, as well as strategic alliances across Canada and the U.S. With a strong presence in the Canadian market, Zenergy is the driving force behind successful communications campaigns throughout Anglophone and Francophone communities.
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